Producing and Marketing Australian Pork

This is a unit with five inquiry teaching sequences about pork production and marketing in Australia.

This unit encourages students to investigate and make judgements about the ethical and sustainable production and marketing of Australian pork.

The unit explores the variety of technologies and methods used by the pork industry to raise and produce pigs.

The unit also explores the techniques involved in conducting campaigns and programs to increase the demand for, and promote pork. Students explore key elements of how pork products are marketed and labelled, analyse these elements and design a labelling system that will be attractive to the consumer and communicates accurate information about how a range of pork products were farmed and where they were produced.

It also explores the challenges and opportunities that exist in pork production in Australia, including the quality assurance systems used by the industry to protect the pigs, the environment and the consumer. Having investigated these contexts about the pork industry, students then consolidate and present these understandings to an audience following the study